- Semiotics of agri-food advertising
- Consumer behaviour
- Impact of Covid on rural industries
- Agriculture's role in Suffrage movement
- Gender equality in the rural sector
- Rural entrepreneurship
A multi-disciplined business lecturer with an industry background in agricultural consultancy and oil & gas. Strong experience of the following work areas: marketing management, campaign planning, consumer relationship managment, social media and digital strategies. A highly motivated individual with effective communication and strong analytical skills; keen attention to detail and excellent time management.
Specialties: marketing and campaign management, ecommerce, research and analysis, management reporting, social media management, consumer behaviour.
PGCert , Professional Studies (Academic Practice)
5 Oct 2016 → 24 May 2018
Award Date: 24 May 2018
Bachelor, Publishing with Journalism, Robert Gordon University
30 Sept 2006 → 15 Jul 2015
Award Date: 15 Jul 2015
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